ZEM - Zero Emission Mobility

BACKGROUND AND OBJECTIVES

December, 2009

The ZEM initiative emerged from the work in the World Economic Forum’s Agenda Council for the Future of Transport to make the EV cheaper and accessible for the global consumer. The resulting ZEM Alliance is a coordinated demonstration and research initiative by global electric vehicle pioneers among automobile manufacturers, electric utilities, research centers and service partners that jointly work to overcome barriers and create business solutions to be launched in January 2010.

The Climate Conference in Copenhagen was the setting for launching the Zero Emission Mobility (ZEM) Initiative and its bold international research effort to make electric vehicles cheaper and available.

ZEM also signed a cooperation with one of the largest regional EV demonstration program in Europe, and joined at the Climate Leader Summit in the launch of a working group with leaders from cities and regions to accelerate the uptake of electric vehicles with a focus on policy, finance and deployment.